In Bloom Floral Design

Price per arrangement

Bouquets start at $200, and centerpieces at $85

Minimum spend

$1,500 total

About In Bloom Floral Design

Shelly Hayes

Lead Designer

In Bloom is a family owned and operated design firm providing modern florals for weddings and events in Hampton Roads and Richmond Virginia. Being a small, boutique studio, we are able to give personalized attention to each client and we take pride in providing phenomenal customer service and helpful advice.

As the founder and owner of In Bloom, I specialize in crafting garden-inspired floral designs that transform any event into a memorable experience. My signature style is sculptural and whimsical; refined but a bit undone. My passion lies in blending the natural beauty of seasonal blooms with a creative vision, ensuring that each arrangement feels fresh, personal, and timeless.

Best of Zola 2025

Services

Service levels

  • A La Carte
  • Full-Service Floral Design

Pre-wedding services

  • A La Carte
  • Consultations
  • Event design
  • Mock-ups
  • Venue visits

Post-wedding services

  • Cleanup

Day-of services

  • Container rentals
  • Decor rentals
  • Delivery
  • Setup
  • Structure rentals

Arrangement styles

  • Flower-forward with fresh blooms

Floral arrangements offered

  • Bouquets
  • Boutonnieres
  • Cake flowers
  • Centerpieces
  • Ceremony decor
  • Flower baskets
  • Flower crowns
  • Flower jewelry
  • Installations
  • Table runners

Reviews

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5.0 out of 5

8 reviews

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  • Heartfelt Thanks to Shelly at In Bloom!

    •Verified review
    •Amber F.•Nov 5, 2025

    Shelly at In Bloom Floral Design made our wedding day feel like a dream. Her floral work was absolutely breathtaking — rich, romantic, and full of life. Every arrangement felt like a piece of art, and we were genuinely proud to show them off. Shelly is not only incredibly talented, but also kind, thoughtful, and deeply passionate about her work. She took the time to understand our vision and added her own creative magic to make it even better. From my bouquet to the ceremony space, everything was perfect. We’re so grateful to have had her by our side. If you want florals that truly elevate your wedding, In Bloom is the one.

  • Fall Florals I Fell In Love With

    •Verified review
    •Maddie•Nov 4, 2025

    I worked with In Bloom for my 2025 wedding, and I could not have been happier. Shelly was amazing to work with not only for florals but also for the complete design of our tablescapes. I could not recommend her more.

  • Your go to wedding florist!

    •Verified review
    •Tristen•Oct 15, 2025

    Shelly was absolutely wonderful to work with!! Her communication was clear and timely from start to finish, and she really listened to what I wanted. The flowers were gorgeous — fresh, healthy, and exactly what I pictured! She brought my vision to life perfectly and made the whole process stress-free. Her pricing is also very fair for the quality and care she provides. I highly recommend Shelly to anyone looking for a talented and reliable wedding florist!

  • Amazing flower and service!

    •Verified review
    •Catherine•Jan 10, 2025

    Shelly was responsive and provided detailed guidance throughout the planning process. Her floral arrangements were absolutely beautiful, offering a lush look that perfectly fit our wedding budget. When our ceremony location had to be changed last minute due to weather, she worked seamlessly with our coordinator to adjust the floral plan and ensure everything still looked stunning. I was so impressed by her ability to make thoughtful suggestions based on the season and our venue. I can’t recommend her enough!

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